FACT:
Settle for mediocre messaging? Ain’t nobody got time for that.
You have places to go, people to see, money to make, and lives to impact.
You’ve got an offer that moves f*cking mountains, but now you need copy that actually captures that.
Yep, you need a copywriter. But it’s not about finding a copywriter. It’s about finding *the* copywriter. That b*tch who’s just as obsessed with taking your business to the next level as you are and has the vibe and experience to do just that.
01
Brand Breakdown
We’ll kick off your project with our Brand Breakdown Questionnaire where we’ll begin pulling all the genius bits and golden nuggets from your brain.
02
Brand Breakthrough
On the Monday of your VIP Week, we’ll meet for a 90-min Brand Breakthrough Intensive.
We’ll use this time to make sense of all the goodness pulled out during the questionnaire, mold it into a bespoke strategy, and ensure we’re 110% on the same page before any writing happens.
03
research, strategy & writing
Tuesday and Wednesday are when all the research and conversion copywriting go down on my end.
You do NOT need to be present for any of this—use this time to do you, boo!
04
review & refine
Thursday, I’ll deliver your drafts (woohoo!) so you can check them out and send back any revision requests.
When I get your feedback, I’ll update the copy, obsessively read it over with a fine-tooth comb, put on any finishing touches, and send you the final copies within 24 hours.
“Working with Mackenzie is honestly the investment that I have never once regretted.
Mack was able to articulate my value in a way that still sounded like me but also have my clients running, saying, ‘Yes, you are definitely the coach that I need, and how can I pay you!?’”
Kristen Edwards
Productivity Coach & Podcast Host
“I hired Mackenzie a second time before finishing up my first experience!
My launch isn’t over but I’ve already made almost 10x my investment.
Mack perfectly captured my voice and my value so much so that reading the copy made me emotional. I can’t wait to continue working with HCH!”
“Mackenzie is above and beyond amazing at putting my ideas into words that ATTRACT and SELL.
She over-delivers EVERY. Damn. Time. Seriously, her services/offers are THE best business investments I’ve ever made, hands f*cking down.”
Kierstin Cifelli
Fitness & Nutrition Coach
Taley Hunt
Realtor Mom Coach
“Working with Mackenzie is BEYOND EXCEPTIONAL. Not only is she efficient and fast (and fun!), but she nailed my brand voice.
My conversion rates have exploded (almost 40%)!”
Kyla Derkach
Human Design Coach