Hot Copy, hotter clients

A collection of client work that’s stolen our hearts.

120+

Brand stories shared & clients served

162

High-converting web pages written

650+

Client emails crafted to connect & sell

Featured Projects

7

Years of profesh copywriting experience

162

High-converting web pages written

650+

Client emails crafted to connect & sell

Featured Projects

150+

Brand stories shared & clients served

Launch Copy

Websites 

Sales Pages

The Social Bungalow

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Teachable

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Megumi

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Megumi

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Hatha Astro

Coming soon

Kristen Edwards

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Nana De melo

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Lauren Taylar

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Alpha Recoding

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Ready to turn up the heat (and conversions) with your own sweet n spicy sales copy?

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“I knew that you were the best, but to see it in action…I'm absolutely blown away.”

The Basics

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The Review

The social Bungalow

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The Project

Who? The Social Bungalow by Shannon Matson, Online Business Strategist
What? Sophisticated CEO Suite™ launch
How? Sales email sequence

Shannon Matson

Sales Email  01

Sales Email 02

Sales Email 03

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SUBJECT LINE: 
CONFIRMED: 1 ticket to #SophisticationNation 🎟
Day 2 sales email

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SUBJECT LINE: 
TFW instagram steals from you… 😒
Day 3 sales email

SUBJECT LINE: 
First Name’s million-dollar manual {unwrap}
Cart open announcement email

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The social Bungalow

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“Wow wow holy WOW!!! We are in love with every word. Legit no edits.
This might be the most incredible package of emails I have ever gotten in my entrepreneurial life.

I am not kidding. And I knew that you were the best, but to see it in action…I'm absolutely blown away.

I’m extraordinarily grateful, not only for your time, attention, detail, the thoughtfulness, what you wove into it, like the actual work, but just to be so taken care of in clever copy plus clear copy is chef's kiss hats off.”

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The social Bungalow

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Shannon Matson

“When women succeed in business, it’s a global game-changer.”

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Teachable

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The Project

Who? Teachable, online course hosting platform
What?
Limited-time subscription sale
How? Webinar landing page, webinar promotional email campaign, sales email sequence

Teachable

Event Landing Page

Sales Email Sample 1

Sales Email Sample 2

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SUBJECT LINE: 
✅ You're on the list! (almost)
Event promo email

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SUBJECT LINE: 
We answered your question inside
FAQ sales email

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TEACHABLE

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“Mackenzie’s so connected to my voice and knows how to portray that to an audience where there's a conversion.”

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Megumi

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The Project

Who? Megumi Fujita, Self-Love & Embodiment Coach
What?  Radiant AF! group coaching program launch
How? Sales page, sales email sequence, conversion event landing page

Megumi Fujita

Program Sales Page


Sales Email Sample 1

Sales Email Sample 2

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SUBJECT LINE: 
To those triggered by my IG…
Bonus expiring email


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SUBJECT LINE: 
[VIDEO] Trust your gut, FirstName.
Cart closing email


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MEGUMI

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“What can I say about Mackenzie except that she's a boss.  

I've hired Mackenzie multiple times—for my website for landing pages for email campaigns—you name it.

Mackenzie has brought to life my vision of what I see possible for women to feel through her copy. 

It’s engaging, powerful, and sassy—just like me! It pops and sparkles and I believe it allows my ideal client to be seen and heard. She’s a sorceress with words!”

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MEGUMI

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Megumi Fujita

“It pops and sparkles and I believe it allows my ideal client to be seen and heard.”

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The Basics

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Megumi

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The Project

Who? Megumi Fujita, Self-Love & Embodiment Coach
What?  Full website copy + Brand Messaging Bible

Megumi Fujita

Home

About

Offerings

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MEGUMI

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“When it comes to copywriting, Mackenzie knows exactly how to get clarity on your brand voice and how to convey that in your messaging. 
I've really appreciated how deeply Mackenzie will listen to what I'm telling her and what I want to convey. She also asks the right questions to pull a different dynamic that maybe I haven't been able to say just quite yet.
She's able to meet and bridge that gap of where my audiences are and what I want to convey. 
I have really enjoyed working with Mackenzie. She keeps it light and fun and sexy and fresh. And there's nothing more exciting than to know that someone cares SO much about what you're producing that they make it their own job—they make it a priority to show up and to make it pizzazz and succeed. 
So what else could I say about Mackenzie except that she is phenomenal and you would be a sucker to not hire her.”

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MEGUMI

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Megumi Fujita

“It pops and sparkles and I believe it allows my ideal client to be seen and heard.”

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The Basics

The work

The Review

Hatha Astro

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The Project

Who? Megumi Fujita, Self-Love & Embodiment Coach
What?  Full website copy + Brand Messaging Bible

Hatha Astro

Home

About

Offerings

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READ THE COPY

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Hatha Astro

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“When it comes to copywriting, Mackenzie knows exactly how to get clarity on your brand voice and how to convey that in your messaging. 
I've really appreciated how deeply Mackenzie will listen to what I'm telling her and what I want to convey. She also asks the right questions to pull a different dynamic that maybe I haven't been able to say just quite yet.
She's able to meet and bridge that gap of where my audiences are and what I want to convey. 
I have really enjoyed working with Mackenzie. She keeps it light and fun and sexy and fresh. And there's nothing more exciting than to know that someone cares SO much about what you're producing that they make it their own job—they make it a priority to show up and to make it pizzazz and succeed. 
So what else could I say about Mackenzie except that she is phenomenal and you would be a sucker to not hire her.”

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Hatha Astro

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Megumi Fujita

“Mack helped me make bank with my words. I honestly regret not having invested in her a year ago. 
It’s such a sound investment and you're going to get back every penny that you invest.”

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Alpha Recoding

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The Project

Who? Alpha Recoding by Anna-Christina Gustafson, Business Coach
What? Full website copy + brand messaging strategy


Anna-Christina Gustafson

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Consulting

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ALPHA RECODING

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“When I turned to Mackenzie, I honestly thought as a typical, A-game business owner, that I could go at it alone with a lot of the things regarding my business. 
I was feeling a bit frustrated because I felt that the words that I had summoned to write (after A LOT “website copy tips” googling) were NOT capturing my essence and doing justice for the added value that I KNOW my services deliver. But after working with Mack, I honestly felt soooo relieved. 
After only a 90-minute breakdown call, Mack was able to write copy that encapsulates my personality and who I am and transmitted that to my people. She proved to be a legit PRO at capturing MY authentic voice and story. 
After working with Mackenzie, I realized that writing and copywriting are not the same thing. One will make you bank money and the other won’t. I just can't recommend her enough. 
Don't think about it. I thought about it for too long and I honestly regret not having invested in her, a year ago. It’s such a sound investment and you're going to get back every penny that you invest.”

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ALPHA RECODING

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Anna Christina Gustafson

“I was just reading the copy that [Mackenzie] sent me, and I was literally like, ‘I wanna be a part of [this program]! I created it but I want to be a part of this!’ 

It’s just so amazing. Literally having heart orgasms and body orgasms because it’s just so awesome.”

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NANA DE MELO

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The Project

Who? Nana De Melo, Embodiment Coach & Modern-Day Medicine Woman
What?  Unearthed Goddess group program sales page

Nana De Melo

Program Sales Page

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NANA DE MELO

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“I was just reading the copy that [Mackenzie] sent me, and I was literally like, ‘I wanna be a part of [this program]! I created it but I want to be a part of this!’ 

It’s just so amazing. Literally having heart orgasms and body orgasms because it’s just so awesome.”

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Nana De Melo

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Nana De melo

“Because of Mackenzie, I don't need sales calls anymore. 
Clients convert immediately and directly from reading that page.”

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The Basics

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Kristen Edwards

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The Project

Who? Kristen Edwards, Inspirational Speaker & Success Coach
What?  VIP Day sales page (evergreen)

Kristen Edwards

Offer Sales Page

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Kristen Edwards

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“Working with Mackenzie was one of the best decisions of my business. It's honestly the investment that I have never once regretted. 

I used to spend hours upon hours on sales calls trying to explain what I did with clients, but Mackenzie was able to understand it, gather it all, literally sound like me, but write words that I would have never come up with. 

She spoke the language of my clients and truly understood my brand and my vision and how I could serve them. Because of Mackenzie, I don't need sales calls anymore. 

Clients convert immediately and directly from reading that page and I am so happy for the time saved and booking new clients and continuously getting to work with the right people that I know that I can serve every single day.”

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Kristen Edwards

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Kristen Edwards

“It’s really great to see the sales coming in on autopilot and knowing that [Mackenzie’s] copywriting skills on the sales page is really what’s helping drive those sales.”

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LAUREN TAYLAR

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The Project

Who? Lauren Taylar, Website Designer & SEO Specialist
What? SEO Strategy Simplified course sales page

Lauren Taylar

Course Sales Page

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LAUREN TAYLAR

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“Working with Mackenzie was one of the best decisions of my business. It's honestly the investment that I have never once regretted. 

I used to spend hours upon hours on sales calls trying to explain what I did with clients, but Mackenzie was able to understand it, gather it all, literally sound like me, but write words that I would have never come up with. 

She spoke the language of my clients and truly understood my brand and my vision and how I could serve them. Because of Mackenzie, I don't need sales calls anymore. 

Clients convert immediately and directly from reading that page and I am so happy for the time saved and booking new clients and continuously getting to work with the right people that I know that I can serve every single day.”

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Lauren Taylar

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Kristen Edwards

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Love Notes

"Wowza! I knew from previously working with Mackenzie, that she’s a true expert at her craft, but she continues to blow me away.

We’ve trusted Mack for every phase of a launch, and let me tell you—the natural humor & wit Mack is able to seamlessly weave into our copy in a way that instantly lets the reader know we *get* them WHILE remaining clear and strategic, is unlike anything I’ve seen before. 

Plus, not only is what Mack delivers packed with the perfect punch of personality (gifs and all), but it usually requires no edits.
She nails it with the first draft, saving us tons of time.

shannon matson
 founder of the social bungalow

Basically, working with Mack is a total game-changer.

If you’re looking for that upper echelon sales copy that positions your offer as *the* one, you need to work with the Hot Copy Haus."

“After I met Mackenzie, I realized that writing and copywriting is not the same thing.
One will make you bank money and the other won’t. 

After only a 90-minute breakdown call, Mack was able to write copy that encapsulates my personality and who I am and transmitted that to my people. I just can't recommend her enough. 

Don't think about it. I thought about it for too long and I honestly regret not having invested in her a year ago.

Anna-Christina Gustafson | Business coach

It’s such a sound investment and you're going to get back every penny that you invest.”

“If you’ve been sitting in the copywriting spiral wishing that someone could jump into your brain and just get it, Mackenzie is your answer—trust me, she fucking gets it! Wow did she deliver and then some!  

I had worked with previous copywriters and was worried she wouldn’t be able to nail my voice—that my authenticity wouldn’t show through. But Mack absolutely smashed it.

Nicole Cienne | Bliss Coach

My copy sounded exactly like me but soooo much better.
 Mack brought life to my true voice AND the voice I’d been afraid to use!”

I couldn’t be more grateful for her expertise and inspiration to show up as my baddie-boss-betch self. Also, she makes me literally LOL which makes the entire writing process fun and enjoyable (instead of painful and overwhelming). 

Seriously, her services/offers are THE best business investments I’ve ever made, hands fucking down."

kierstin cifelli | fitness & nutrition coach

"Mackenzie is above and beyond amazing at putting my ideas into words that ATTRACT and SELL.
She over-delivers EVERY. Damn. Time. 

“This was the first time that I had outsourced copywriting, so I was very nervous to make this investment but it was 100% worth it. Every single penny.

Lauren Taylar | Website Designer

I was just blown away. Mackenzie really knows how to capture your brand voice, really make it sound like you, and pack it with personality. 

So if you're thinking of working with Mackenzie, you should totally do it. She's amazing. She's super talented, and it's going to be a really great investment.”

“When it comes to copywriting, Mackenzie knows exactly how to get clarity on your brand voice and how to convey that in your messaging. 

Megumi fujita | embodiment coach

Mack’s able to meet and bridge that gap of where my audiences are and what I want to convey. 

And there's nothing more exciting than to know that someone cares SO much about what you're producing that they make it their own job—they make it a priority to show up and to make it pizzazz and succeed

So what else could I say about Mackenzie except that she is phenomenal and you would be a sucker to not hire her.”

She’s such a genius with all things messaging, positioning, the nitty gritty of specific types of sales copy that you need in your business. 

And honestly, there’s just nobody who sums up better and more succinctly and actionably exactly how to formulate words that sell and copy that converts.

CAIT SCUDDER | BUSINESS COACH

“Mackenzie is literally one of the most genius copy/messaging magicians of anybody that I’ve worked with in the online space. 

This woman, everything that she touches turns to gold.
I highly recommend!”

"Investing in 1:1 coaching with Mack has been the best thing I’ve done for my business. After silently stalking her for a while, I reached out and immediately knew my business would never be the same again.

kait cozzens | copywriter

As a copywriter myself, I was looking to learn from THE best.
And Mack’s it.

Her wit, passion, and knowledge are unmatched. Also, she’s just so much fucking fun!

I have so much more confidence in my abilities and she has been a huge part of that. I can’t think of a reason you wouldn’t invest in her coaching."

Oooh, she’s a bottom-of-page-scroller…

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