Hot Copy, hotter clients

A collection of client work that’s stolen our hearts.

120+

Brand stories shared & clients served

162

High-converting web pages written

650+

Client emails crafted to connect & sell

Featured Projects

8

Years of real-life copywriting experience

182

High-converting web pages written

700+

Client emails crafted to connect & sell

Featured Projects

200+

dfy clients
served

Launch Copy

Websites 

Sales Pages

The Social Bungalow

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Teachable

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Megumi fujita

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Megumi fujita

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jen morilla

view project

Kristen Edwards

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the social bungalow

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Lauren Taylar

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litchfield media

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Ready to turn up the heat (and conversions) with your own sweet n spicy sales copy?

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SHOW ME WHAT YOU’VE GOT

“If you’re looking for that upper echelon sales copy that positions your offer as *the* one, you need to work with the Mack.”

The Basics

The work

The Review

The social Bungalow

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The Project

Who? The Social Bungalow by Shannon Matson, Online Business Strategist
What? Free masterclass landing page & promotional emails

Shannon Matson

Masterclass landing page

Announcement email

Promo email 01

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The social Bungalow

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Promo email 02

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The Review

We’ve trusted Mack for every phase of a launch, and let me tell you—the natural humor & wit Mack is able to seamlessly weave into our copy in a way that instantly lets the reader know we *get* them WHILE remaining clear and strategic, is unlike anything I’ve seen before. 

Plus, not only is what Mack delivers packed with the perfect punch of personality (gifs and all), but it usually requires no edits. She nails it with the first draft, saving us tons of time.

Basically, working with Mack is a total game-changer.

If you’re looking for that upper echelon sales copy that positions your offer as *the* one, you need to work with the Hot Copy Haus."

The Basics

The work

The Review

The social Bungalow

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Shannon Matson

“I knew that you were the best, but to see it in action…I'm absolutely blown away.”

The Basics

The work

The Review

The social Bungalow

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The Project

Who? The Social Bungalow by Shannon Matson, Online Business Strategist
What? Sophisticated CEO Suite™ launch email sequence

Shannon Matson

Masterclass landing page

Announcement email

Promo email 01

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READ THE COPY

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The Basics

The work

The Review

The social Bungalow

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Promo email 02

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The Review

“Wow wow holy WOW!!! We are in love with every word. Legit no edits.

This might be the most incredible package of emails I have ever gotten in my entrepreneurial life.

I am not kidding. And I knew that you were the best, but to see it in action…I'm absolutely blown away.

I’m extraordinarily grateful, not only for your time, attention, detail, the thoughtfulness, what you wove into it, like the actual work, but just to be so taken care of in clever copy plus clear copy is chef's kiss hats off.”

The Basics

The work

The Review

The social Bungalow

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Shannon Matson

“When women succeed in business, it’s a global game-changer.”

The Basics

The work

Teachable

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The Project

Who? Teachable, online course hosting platform
What? Limited-time subscription sale
How? Webinar landing page, webinar promotional email campaign, sales email sequence

Teachable

Event Landing Page

Sales Email Sample 1

Sales Email Sample 2

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SUBJECT LINE: 
✅ You're on the list! (almost)
Event promo email

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SUBJECT LINE: 
We answered your question inside
FAQ sales email

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The Basics

The work

TEACHABLE

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The work

“Mackenzie’s so connected to my voice and knows how to portray that to an audience where there's a conversion.”

The Basics

The work

The Review

Megumi

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The Project

Who? Megumi Fujita, Self-Love & Embodiment Coach
What?  Radiant AF! group coaching program launch
How? Sales page, sales email sequence, conversion event landing page

Megumi Fujita

Program Sales Page


Launch email 01

Launch email 02

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The Review

MEGUMI

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The Review

“What can I say about Mackenzie except that she's a boss.  

I've hired Mackenzie multiple times—for my website for landing pages for email campaigns—you name it.

Mackenzie has brought to life my vision of what I see possible for women to feel through her copy. 

It’s engaging, powerful, and sassy—just like me!

It pops and sparkles and I believe it allows my ideal client to be seen and heard.
She’s a sorceress with words!”

The Basics

The work

The Review

MEGUMI

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Megumi Fujita

“It pops and sparkles and I believe it allows my ideal client to be seen and heard.”

The Basics

The work

The Review

Megumi

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The Project

Who? Megumi Fujita, Self-Love & Embodiment Coach
What?  Full Website Copy + Brand Messaging Makeover

Megumi Fujita

The Review

“When it comes to copywriting, Mackenzie knows exactly how to get clarity on your brand voice and how to convey that in your messaging. 

I've really appreciated how deeply Mackenzie will listen to what I'm telling her and what I want to convey. She also asks the right questions to pull a different dynamic that maybe I haven't been able to say just quite yet.

She's able to meet and bridge that gap of where my audiences are and what I want to convey. 


I have really enjoyed working with Mackenzie. She keeps it light and fun and sexy and fresh. And there's nothing more exciting than to know that someone cares SO much about what you're producing that they make it their own job—they make it a priority to show up and to make it pizzazz and succeed. 

So what else could I say about Mackenzie except that she is phenomenal and you would be a sucker to not hire her.”

The Basics

The work

The Review

MEGUMI

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Megumi Fujita

“It pops and sparkles and I believe it allows my ideal client to be seen and heard.”

The Basics

The Basics

The work

The Review

Hatha Astro

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The Project

Who? Megumi Fujita, Self-Love & Embodiment Coach
What?  Full website copy + Brand Messaging Bible

Hatha Astro

Home

About

Offerings

Read the Copy

READ THE COPY

CHECK IT OUT IRL

Check It out irL

READ THE COPY

CHECK IT OUT IRL

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The Basics

The work

The Review

Hatha Astro

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The work

The Review

“When it comes to copywriting, Mackenzie knows exactly how to get clarity on your brand voice and how to convey that in your messaging. 
I've really appreciated how deeply Mackenzie will listen to what I'm telling her and what I want to convey. She also asks the right questions to pull a different dynamic that maybe I haven't been able to say just quite yet.
She's able to meet and bridge that gap of where my audiences are and what I want to convey. 
I have really enjoyed working with Mackenzie. She keeps it light and fun and sexy and fresh. And there's nothing more exciting than to know that someone cares SO much about what you're producing that they make it their own job—they make it a priority to show up and to make it pizzazz and succeed. 
So what else could I say about Mackenzie except that she is phenomenal and you would be a sucker to not hire her.”

The Basics

The work

The Review

Hatha Astro

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Megumi Fujita

“The biggest compliment I received from the website is the copy. 

It sounded just like me.”

The Basics

The work

The Review

jen morilla

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The Project

Who? Jen Morilla, Business & Marketing Coach
What?  Full Website Copy + Brand Messaging Makeover

Jen Morilla

The Review

“If you are an entrepreneur, and you are looking through your website copy, conversion copy, sales copy—I highly, highly recommend Mackenzie, she nails down your clients.

Mackenzie really nailed my brand messaging. She even helped me solidify more of my brand working with her. 

The biggest compliment I’ve received so far from the website is the copy and how amazing and beautiful the brand messaging was. It sounded just like me. 

And the entire process didn’t take that long. She spoke to previous clients, and she had an intensive amount of research that went into it. 

She really really nailed down my brand, my voice. Anybody knows that. That is one of the most difficult things when it comes to copy. 

I highly, highly recommend working with Mackenzie, if you’re lucky.”

The Basics

The work

The Review

jen morilla

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jen morilla

“I would totally 100% recommend Mackenzie for all of your conversion copywriting needs.”

The Basics

The work

The Review

litchfield media

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The Project

Who? Litchfield Media, Digital Advertising Agency
What? Full website copy


melissa litchfield

The Review

“I would totally 100% recommend Mackenzie for all of your conversion copywriting needs. 

Specifically, if you are launching, or if you are in the online space yourself…she knows this industry really, really well. 

I was so excited to read the copy—it felt like something that I would say but obviously written 10 times better. I felt like she really caught on to some of those little nuances inside of my own captions, and she incorporated that into the website copy.

Our website is not live yet, but I'm thoroughly excited to relaunch it and share the new website copy with everybody. I really do feel like the new copy is going to drive ideal perfect leads to book a call with me.”

The Basics

The work

The Review

LITCHFIELD MEDIA

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Melissa Litchfield
Founder & CEO of Litchfield Media

“I knew that you were the best, but to see it in action…I'm absolutely blown away.”

The Basics

The work

The Review

the social bungalow

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The Project

Who? The Social Bungalow by Shannon Matson, Online Business Strategist
What? Upgrade Your Income Bootcamp
How? Sales page, VIP upgrade page & promotional emails

shannon matson,  ceo

VIP Upsell Page

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The Basics

The work

The Review

the social bungalow

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The work

Program Sales Page

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The Basics

The work

The Review

the social bungalow

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The Review

“Wow wow holy WOW!!! We are in love with every word. Legit no edits.

This might be the most incredible package of copy I have ever gotten in my entrepreneurial life.

I am not kidding. And I knew that you were the best, but to see it in action…I'm absolutely blown away.

I’m extraordinarily grateful, not only for your time, attention, detail, the thoughtfulness, what you wove into it, like the actual work, but just to be so taken care of in clever copy plus clear copy is chef's kiss hats off.”

Shannon Matson

“I was just reading the copy that [Mackenzie] sent me, and I was literally like, ‘I wanna be a part of [this program]! I created it but I want to be a part of this!’ 

It’s just so amazing. Literally having heart orgasms and body orgasms because it’s just so awesome.”

The Basics

The work

The Review

NANA DE MELO

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The Project

Who? Nana De Melo, Embodiment Coach & Modern-Day Medicine Woman
What?  Unearthed Goddess group program sales page

Nana De Melo

The Review

“I was just reading the copy that [Mackenzie] sent me, and I was literally like, ‘I wanna be a part of [this program]! I created it but I want to be a part of this!’ 

It’s just so amazing. Literally having heart orgasms and body orgasms because it’s just so awesome.”

The Basics

The work

The Review

Nana De Melo

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Nana De melo

“Because of Mackenzie, I don't need sales calls anymore. 

Clients convert immediately and directly from reading that page.”

The Basics

The work

The Review

Kristen Edwards

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The Project

Who? Kristen Edwards, Inspirational Speaker & Success Coach
What?  VIP Day sales page (evergreen)

Kristen Edwards

The Review

“Working with Mackenzie was one of the best decisions of my business. It's honestly the investment that I have never once regretted. 

I used to spend hours upon hours on sales calls trying to explain what I did with clients, but Mackenzie was able to understand it, gather it all, literally sound like me, but write words that I would have never come up with. 

She spoke the language of my clients and truly understood my brand and my vision and how I could serve them. Because of Mackenzie, I don't need sales calls anymore. 

Clients convert immediately and directly from reading that page and I am so happy for the time saved and booking new clients and continuously getting to work with the right people that I know that I can serve every single day.”

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The Review

Kristen Edwards

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Kristen Edwards

“It’s really great to see the sales coming in on autopilot and knowing that [Mackenzie’s] copywriting skills on the sales page is really what’s helping drive those sales.”

The Basics

The work

The Review

LAUREN TAYLAR

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The Project

Who? Lauren Taylar, Website Designer & SEO Specialist
What? SEO Strategy Simplified course sales page

Lauren Taylar

The Review

“This was the first time that I had outsourced copywriting, so I was very nervous to make this investment. But it was 100% worth it—every single penny! 

Mackenzie really knows how to capture your brand voice and really make it sound like you and pack it with personality. I was just blown away—it was 100 times better than anything I could have ever put together myself. 

She made the process so easy. It's really great to see the sales coming in on autopilot and knowing that her copywriting skills on the sales page are really what is helping to drive those sales. 

So if you're thinking of working with Mackenzie should totally do it. She's amazing. She's super talented, and it's going to be a really great investment.”

The Basics

The work

The Review

Lauren Taylar

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Lauren taylar

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Love Notes

"Wowza! I knew from previously working with Mackenzie, that she’s a true expert at her craft, but she continues to blow me away.

We’ve trusted Mack for every phase of a launch, and let me tell you—the natural humor & wit Mack is able to seamlessly weave into our copy in a way that instantly lets the reader know we *get* them WHILE remaining clear and strategic, is unlike anything I’ve seen before. 

Plus, not only is what Mack delivers packed with the perfect punch of personality (gifs and all), but it usually requires no edits.
She nails it with the first draft, saving us tons of time.

shannon matson
 founder of the social bungalow

Basically, working with Mack is a total game-changer.

If you’re looking for that upper echelon sales copy that positions your offer as *the* one, you need to work with the Hot Copy Haus."

“After I met Mackenzie, I realized that writing and copywriting is not the same thing.
One will make you bank money and the other won’t. 

After only a 90-minute breakdown call, Mack was able to write copy that encapsulates my personality and who I am and transmitted that to my people. I just