The key to writing a website that boosts your brand credibility AND likability as a coach/consultant? Recognizing that your about page is actually NOT about you.
We’ll use a careful combination of storytelling, strategy, and personality on this page to take your brand from a faceless business to a personable and trusted ally for your readers and potential clients.
Write a trustworthy and conversion-optimized about page in an hour or two with the plug-and-play template designed for coaches of all kinds.
In case you’re more of a visual thinker, we’ve got you covered with the about page blueprint showing you what goes where and directing you to the associated prompts per section.
No more time wasted stuck staring at a blank page. Your conversion copywriting page prompts are broken down into section-by-section of your about page template, so you’re never left wondering wtf to write.
So you feel super confident and comfy using the template and various materials inside the About Page Kit, I’m giving you an in-depth walkthrough of everything included.
All future template updates also included.
Buy the Kit
Complete the prompts/workbook
Plug your answers the fill-in-the-blank Google Doc templates
Copy and paste your new copy into your website and start converting!
Tap each question to read answer
Everything in the Hot Copy Shop was designed for coaches, consultants/service providers, and course creators of any kind.
While some of the products specifically call out coaches in the name, the templates and tools inside are applicable to any service-based business.
These simple and straightforward yet strategic resources were all created for both:
1. Those who suck at copywriting.
2. And those who are pretty damn good at it but aren’t exactly sure where to start or how to optimize their copy for conversions.
At the Hot Copy Haus, we firmly believe that how successful you are at selling comes down to how you present yourself and the genuine as f*ck connections you’re able to establish with your perfect people.
Simply stated: We believe personality is everything.
For this reason, each and every bundle/kit along with the separate templates inside have all been designed with individuality in mind and are adaptable to brand voices and vibes of all shapes and sizes.
And to take it a step further, we include workbooks, prompts, notes, and pro tips throughout our resources to get you thinking of how you can put your own spin on the answers that you’re plugging and playing.
Yes! This is what Hot Copy Clarity Sessions are for.
For 1:1 personalized support and to have me review your work and show you how to optimize your copy, just book a Hot Copy Clarity Session.
Absolutely—just shoot us a message letting us know what kind of project you’re working on and the platform you use (for example: a sales page on Kajabi, a website on showit). We’ll send you back a few links to recommended designers and templates!
To honor each Hot Copy customer and their investment fairly, unless the individual product page says otherwise, there are no refunds.
If you’re not totally confident in what you write with one of our templates/resources, hit us up at firstname.lastname@example.org, and let’s talk about some ways to get you on the right track!