A simple as hell website copywriting kit with plug-and-play templates designed for coaches who suck at copywriting AND those who are pretty damn good at it but aren’t sure where to start or how to optimize their words for conversions.
This 15-page workbook + planner is our *ultimate* secret weapon to writing website copy for coaches that moves the needle—and now, it’s yours.
This workbook takes each key pillar of our website copywriting process we use for our VIP clients and breaks them down into a simple and straightforward guide, including:
Phase 01: Website writing prep
Phase 02: Getting to know your perfect people (with complete ideal client avatar template)
Phase 03: Brand essence excavation
Phase 04: Optimizing your offers
This foundational workbook is what will allow you to get the absolute most out of all the other resources in this bundle.
No more time wasted, stuck staring at a blank page. Your conversion copywriting page prompts are broken down into section-by-section of your homepage, about page, and service page templates, so you’re never left wondering what to write.
And, in case you’re more of a visual thinker, we’ve got you covered with individual page blueprints showing you what goes where and directing you to the associated prompts per section.
Get an insider look at exactly how we write and audit coaching websites to optimize them for conversions with this exclusive collection of website copy critiques!
The Video Vault also includes guided template tours with pro tips for your core website pages (home, about, and services) and a behind the scenes workbook walkthrough with insight on how to get the most out of this kit.
All future template updates also included.
Buy the Kit
Complete the prompts/workbook
Plug your answers the fill-in-the-blank Google Doc templates
Copy and paste your new copy into your website and start converting!
Market Research Specialist
Healing & Mindset Coach
Tap each question to read answer
Everything in the Hot Copy Shop was designed for coaches, consultants/service providers, and course creators of any kind.
While some of the products specifically call out coaches in the name, the templates and tools inside are applicable to any service-based business.
These simple and straightforward yet strategic resources were all created for both:
1. Those who suck at copywriting.
2. And those who are pretty damn good at it but aren’t exactly sure where to start or how to optimize their copy for conversions.
At the Hot Copy Haus, we firmly believe that how successful you are at selling comes down to how you present yourself and the genuine as f*ck connections you’re able to establish with your perfect people.
Simply stated: We believe personality is everything.
For this reason, each and every bundle/kit along with the separate templates inside have all been designed with individuality in mind and are adaptable to brand voices and vibes of all shapes and sizes.
And to take it a step further, we include workbooks, prompts, notes, and pro tips throughout our resources to get you thinking of how you can put your own spin on the answers that you’re plugging and playing.
Yes! This is what Hot Copy Clarity Sessions are for.
For 1:1 personalized support and to have me review your work and show you how to optimize your copy, just book a Hot Copy Clarity Session.
For sure! That’s kinda our thing ;)
Check out our done-for-you conversion copywriting services and our brand strategy solutions below, and book a free Copy Consult Call if you have trouble determining the best fit for you!
Absolutely—just shoot us a message letting us know what kind of project you’re working on and the platform you use (for example: a sales page on Kajabi, a website on showit). We’ll send you back a few links to recommended designers and templates!
To honor each Hot Copy customer and their investment fairly, unless the individual product page says otherwise, there are no refunds.
If you’re not totally confident in what you write with one of our templates/resources, hit us up at firstname.lastname@example.org, and let’s talk about some ways to get you on the right track!